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PureEstate
Products
PureEstateReal estate CRM and salesBuildProBuilder projects and executionSocietyProSociety billing and residents
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Purpose-built business software

PureEstate

Real estate CRM/ERP for agencies, developers, brokers, and property teams.

Keep enquiries, property inventory, follow-ups, sales pipeline activity, client communication, broker coordination, finance summaries, and reports connected so your team can move every deal forward with confidence.

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Fast onboardingSecure workflowsClear reporting
PureEstate
PS

Total Leads

2,458+18.2%

vs last month

Total Bookings

326+12.5%

vs last month

Revenue

Rs 4.52 Cr+15.3%

vs last month

Active Properties

24+8.1%

vs last month

Sales Overview

This year
JanFebMarAprMayJunJul

Top Properties

1Sunrise ResidencyRs 2.4 Cr

2Green View HeightsRs 1.8 Cr

3Prime EnclaveRs 1.6 Cr

4Skyline TowersRs 1.3 Cr

Recent Activities

New lead received from Priya Sharma

Booking confirmed for Unit 2B

Site visit scheduled for Tower A

Lead Source

100%

Website

Referral

Walk-ins

Others

Revenue Overview

JanFebMarAprMayJunJul

One connected workspace

Replace scattered work with a clear operating system.

Keep your people, records, follow-ups, and reports connected. Your team sees the next action clearly while managers get reliable visibility.

Real estate lead capture and assignment

Property inventory and availability

Follow-up reminders

Role-led CRM

Give every sales role a clearer operating flow.

Move from enquiry to booking with focused CRM steps, visible ownership, and finance-ready reporting.

PureEstate

Lead Capture

Collect enquiries from website, walk-ins, brokers, and campaigns in one queue.

Connected data

Real estate lead capture and assignment

Practical outcome

Respond to enquiries faster

Team view

Build a repeatable sales process

Product capabilities

Everything your team needs to stay organized.

Focused workflows keep daily work simple without losing the information your business needs to grow.

Real estate lead capture and assignment

Capture enquiries from every source and route each lead to the right sales owner.

Property inventory and availability

Check live property, unit, and availability status before sharing options with buyers.

Follow-up reminders

Schedule calls, visits, and next actions so promising conversations do not get lost.

Sales pipeline tracking

Move opportunities through clear stages from first enquiry to confirmed booking.

Client and broker CRM

Keep client history, broker relationships, and important conversations organized.

Finance summary, reports, and dashboards

Compare channel performance, team activity, and conversion trends with practical reports.

PureEstate workflowDaily operations workspace

Real estate lead capture and assignment

2,458

Property inventory and availability

326

Follow-up reminders

84

Sales pipeline tracking

42

Recent activity

New enquiry assigned

Site visit scheduled

Follow-up completed

Real estate agencies

Respond to enquiries faster

Business outcomes

Make every working day easier to manage.

Respond to enquiries faster

Reduce missed follow-ups

Give sales teams one clear process

Understand which channels bring results

Built for your team

Give every stakeholder a clearer way to work.

Real estate agencies

Property brokers

Sales teams

Channel partners

Simple rollout

Get your team live without unnecessary complexity.

1

Add your team and lead sources

2

Import properties and availability

3

Track calls, visits, and follow-ups

4

Review your pipeline and close more deals

Yearly plans - 2 months included

Starter Plan

Ideal For Independent Brokers

₹ 29,990/ Year
Get Started

Up to 1,000 Active Leads

5 User Accounts

Real estate lead capture and assignment

Property inventory and availability

Follow-up reminders

Sales pipeline tracking

Client and broker CRM

Basic Reports

Email Support

Most Popular

Team Plan

Most Popular For Growing Sales Teams

₹ 59,990/ Year
Get Started

Up to 10,000 Active Leads

15 User Accounts

Everything In Starter Plan

Client and broker CRM

Finance summary, reports, and dashboards

Respond to enquiries faster

Reduce missed follow-ups

Workflow Automation

Advanced Reports

Priority Support

Growth Plan

Perfect For Agencies & Developers

₹ 99,990/ Year
Get Started

Unlimited Active Leads

50 User Accounts

Everything In Team Plan

Finance summary, reports, and dashboards

Give sales teams one clear process

Understand which channels bring results

Role-Based Access

Analytics Dashboard

Priority Onboarding

Pro Broker Plan

For Multi-Branch Real Estate Operations

Custom
Get Started

Unlimited Leads & Properties

Unlimited User Accounts

Multi-Branch Management

Custom Branding

Custom Workflows

Dedicated Manager

API Integration

Custom Reports

Premium Support

Prices are exclusive of applicable GST.

Frequently asked questions

Straight answers before you get started.

Can brokers use PureEstate?

Yes. PureEstate is designed for brokers, agencies, and property sales teams.

Can I track property availability?

Yes. You can manage properties, units, and availability from one place.

Can managers review sales team performance?

Yes. Dashboards and reports help managers review leads, follow-ups, pipeline movement, and team activity.

Can I import my existing property and lead data?

Yes. Our onboarding team can help plan a secure migration based on your current records.

Does PureEstate support multiple team members?

Yes. You can organize users around your sales workflow and keep responsibilities clear.

Can PureEstate track enquiry sources and channel partners?

Yes. Keep lead sources, enquiries, follow-ups, and partner activity visible in one CRM workflow.

Can access be organized for different sales roles?

Yes. Teams can keep responsibilities clear while managers review the wider pipeline and reports.

Related guides

Helpful reading for this workflow

Real Estate CRM

How SaaS helps real estate teams manage leads and close faster

Read guide

Real Estate CRM

Top challenges real estate businesses face without CRM

Read guide

Business Growth

How digital follow-ups improve sales conversion

Read guide

Ready to see the right workflow for your team?

Book a focused demo and explore how this product can simplify your day-to-day operations.

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